Digital product / PropTech / Property intelligence
Home Pulse: from idea to Dubai property intelligence product
Built a service for evaluating purchase prices, rents and Dubai areas using registered transactions. Connected data, calculations, a map and readable reports in one product.
Role type
Own product / founder
Publication context
An independently developed product. This case describes product delivery; no commercial performance figures are claimed. The report image uses demonstration inputs.
Challenge
Turn official market data into a tool people can use without being analysts. Show the evidence behind an estimate, its limitations and a practical next step.
What was done
- 01
Defined buyer, owner and tenant journeys for deal analysis, property reviews and rent checks.
- 02
Built processing for Dubai Land Department sales, rents and project data. Estimates use comparable records and explicitly flag insufficient evidence.
- 03
Built an interactive area map with filters, historical metrics, comparison of up to three areas and saved locations.
- 04
Created a private workspace with property portfolios, report history and listing import with user confirmation.
- 05
Designed reports covering price ranges, comparables, costs, return scenarios and methodology in English, Russian and Arabic.
- 06
Built the public site, market publishing, search structure and measurement from initial discovery through reporting.
Results
- A working product with property checks, an area map and personal portfolios.
- Reports in three languages with market evidence and calculation methodology.
- A complete journey from a listing or area to an analysis and saved report.
Tools
DLD · Node.js · Python · PostgreSQL · Leaflet · Vercel · SEO · Product analytics
Start with the part that is holding growth back
Share the essentials about your funnel, website, ads, CRM and analytics. I will show where inquiries, money or speed are being lost and which step makes sense first.