Dubai Real Estate / Multi-channel Performance / Premium Segment
Pulsar Group: Multi-channel marketing for Dubai real estate
Launched a multi-channel system targeting the Russian-speaking market: websites, quizzes, search ads, paid social and a team built around premium real estate.
Role type
Lyzhin Media project
Publication context
Lyzhin Media project. Metrics marked as verified case figures.
Challenge
The project needed a premium multi-channel acquisition system for the Russian-speaking market and fast delivery against target KPIs.
What was done
- 01
Launched multi-channel marketing for the Russian-speaking market.
- 02
Used websites, quizzes, search ads and paid social.
- 03
Built a strong team around premium-segment execution and fast KPI delivery.
Results
- CPL reached the target range.
- Qualified leads became predictable.
- The project operated in a premium average deal value segment.
- A large monthly media budget was brought under management.
- Target KPIs achieved within 2 months.
Tools
Websites · quizzes · paid search · paid social · premium real estate · lead qualification
Start with the part that is holding growth back
Share the essentials about your funnel, website, ads, CRM and analytics. I will show where inquiries, money or speed are being lost and which step makes sense first.