Fintech / Telegram / content automation
Fintech platform: trader acquisition through Telegram
Developed a trader acquisition strategy using Telegram and retargeting. Contributed to the CRM funnel and an automated news preparation tool.
Role type
Consulting / confidential project
About this case
A confidential consulting project. The name and numerical performance figures are not disclosed.
Challenge
Explain the payments product to traders, build trust, guide interested users to registration and pass enquiries to sales.
What was done
- 01
Developed the acquisition strategy and messaging around payment reliability, USDT settlements, onboarding speed, terms and support.
- 02
Launched creator partnerships and paid placements in relevant Telegram groups and channels.
- 03
Connected Telegram placements to landing pages, Meta retargeting and platform registration.
- 04
Prepared content and sales materials, including product arguments, scripts and responses to objections.
- 05
Contributed to the CRM process: enquiry, registration, qualification, onboarding and active client.
- 06
Worked with developers on an AI tool that found Telegram news, rewrote text, generated images and published articles on the platform.
Results
- Built a funnel from Telegram placements to registration and sales handover.
- Retargeting brought interested visitors back to landing pages.
- Automated part of news preparation and publishing.
Tools and methods
Telegram influencer marketing · paid Telegram placements · Meta retargeting · mini-landing pages · fintech positioning · USDT payments · CRM funnel · sales enablement · AI content automation
What would you like to change in your business?
Tell me about your goals for customer acquisition, sales, a website or a new product. I will clarify the details and suggest where to start.